Why We Became a B Corp
“We have always tried to model best practices and be a best partner in all of our dealings. As we continue to grow economically, we can also now through B Lab measure our improvement in environmental and social practices. The bigger we get, the more good we can do, the more opportunities for our employees and the more visibility for our model. We hope to inspire businesses to compete not only to the best in the world, but to be the best for the world.”
– DEB HATCHER, Founding Partner, Chief Marketing Officer
Brand Proposition
To create the highest quality wine for the greatest sustainable value.
Our Intention
To build a company that is a force for good.
Economic Responsibility
We are committed to being a rigorous, successful business. We believe in transparency and that a successful business can do more good in the world. More resources can deliver higher quality and bring more opportunities. Bigger can be better.
Environmental Responsibility
We are committed to leaving a place better than we found it through healthy ecosystems, with attention to detail, and through research and innovative technology.
Social Responsibility
We are committed to building a safe and stimulating community by working with multiple community organizations to make a difference in the arts, education, access to healthcare and social justice.
